Monday, September 29, 2014

Vintage Advertising - Sewing Patterns for Housedresses


From the Woman's Home Companion, February, 1919.  The war had been over for three months and presumably the pressure to self-ration was beginning to lift.  A pdf with eight volumes' worth of this periodical can be found on Google Books.

6 comments:

  1. Post WWI fashions were so lovely. When I was a newly-wed, my grandmother told me to always buy new housedresses in the spring, so they would look nice all summer. I don't think my daughters would know a housedress if it fell out of their closet!

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  2. My Gramma Mabel had a closet full of house dresses, usually in pink or blue with white trim (as a stoutish Swedish white-haired lady with snapping blue eyes, she looked fantastic in either color!) There was always a "nice" hanky in her pocket and an "emergency" hanky tucked in her brassiere strap. I think we should institute a housedress day here on LGB!!

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  3. Miss Allen, that is a wonderful idea! Shay, may we post pictures?

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  4. Absolutely! Something like ask people to send in photos of housedresses (them or their mammas/grammas) and post them?

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  5. Getting up in the morning, putting on a dress and apron makes it feel like homemaking is your occupation (in a good way.) The feel is so different from throwing on a pair of jeans and a tshirt.
    I'd love to see pics. Somewhere in a box (we moved) is a pic of my grandmother sitting in a canvas sling chair in the garden, lap full of gooseberries that she was topping and sorting for jam.

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